The mission of INTERFORM is to facilitate creative growth and change in our community. Founded by CEO Robin Atkinson in 2016 and rebranded in 2021, INTERFORM is a non-profit organization formerly known as Northwest Arkansas Fashion Week and Arkansas Arts & Fashion Forum. INTERFORM propels creatives forward and aids in their professional journey. We envision a self-sustaining design-led fashion and art industry in Northwest Arkansas, and build robust programs to directly support that vision. Uplifting and centering the creative works of those who are underrepresented and encouraging others to do the same is at the core of the organization's values. We foster greater levels of creativity and provide the right education and resources needed to grow our designers and artists. INTERFORM programs are categorized under the labels of LEARN, MAKE, and SHOW.